Chivas Regal, announces its partnership with actor Adam Rodriguez (CSI: Miami, Magic Mike) in an online and events campaign celebrating the brand’s core values …
Chivas Regal add new duty free extension
Chivas Regal have launched a new expression of their famous blended Scotch whisky exclusively in travel retail. The Chivas’ Brothers Blend is inspired by …
Chivas Brothers set stage for new whisky distillery
Christian Porta, head of Pernod Ricard’s Chivas Brothers whisky division, has told the media that the company will likely build a new whisky distillery …
Chivas Brothers reports strong growth
Pernod Ricard’s Scotch whisky and premium gin business, Chivas Brothers, has reported strong performances its brands over theyear to end June, with its flagship …
Chivas Regal celebrates Chinese court victory
Pernod Ricard’s Chivas Regal whisky is celebrating after a court in Hangzhou, China, found in their favour in a trademark case brought against the …
Chivas Regal tie up with leading footwear designer
Chivas Regal have tied up with top British shoe maker Tim Little as part of new collaborative scheme, reports Whisky For Everyone. The whisky …
Two for one on tickets for Manchester Whisky Fest! 2012
The Whisky Lounge has released tickets for their Manchester Whisky Fest in September – and is offering two tickets for £40 to the first …
Chivas Brothers fails in Chinese trademark bid
Pernod Ricard’s Chivas Brothers Scotch whisky business has failed in its court bid to stop a Chinese businessman producing clothes carrying the Chivas Regal …
Oscar winner backs Chivas Regal and FilmAid
While most of the whisky talk in Cannes last week was about the award picked up by Ken Loach’s “The Angel’s Share”, Chivas Regal …
Cannes debut for Chivas Regal/FilmAid short
A year on from launching their global partnership with charity FilmAid International, Chivas Regal is using the 65th edition of the Festival de Cannes …
Royal Salute to sponsor “royal salutes†at The Tower
Chivas Brothers’ luxury whisky brand Royal Salute has announced a unique sponsorship, or “association” according to their press release, by becoming officially associated with …
Chivas Regal offers “Art of Hosting†gift packs
Luxury whisky brand Chivas Regal have teamed up with the founders of the Le Baron nightclubs to produce a gift pack for those who …