Former Ambassador, David Frost, To Lead The Scotch Whisky Association

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The Scotch Whisky Association has appointed a new chief executive as Gavin Hewitt prepares to step down after ten years in charge.

David Frost, a senior civil servant in UK trade policy, will take over from Hewitt on 2 January, the SWA said today (16 September). Frost is a former UK ambassador to Denmark and is currently director for Europe, trade and international affairs at the Department of Business, Innovation and Skills, which focusses on economic growth and trade policy.

“My career to date working in economic, trade, and EU affairs in the UK and overseas has given me a wealth of experience of global commercial issues which will stand me in good stead in my new role in the Scotch whisky industry,” Frost said. Hewitt joined the SWA in October 2003 and will step down as planned at the end of the year, the SWA said. A spokesperson for the Scotch whisky trade body confirmed to just-drinks that it is the end of Hewitt’s tenure.

Scotch whisky exports have increased during Hewitt’s time at the SWA. Exports in the first half of this year were up by 11% year-on-year, while exports to the US increased by about a third, the SWA announced this month.

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