Auchentoshan launches transatlantic cocktail competition

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Auchentoshan Three Wood

Auchentoshan Three Wood

Auchentoshan has launched The Auchentoshan Switch – a cocktail competition that will offer two outstanding bartenders, one from the UK and one from the US, a career-changing switch across the Atlantic, to work in one of the world’s leading bars for two weeks.

The Auchentoshan Switch competition will see the brand collaborate with two award-winning establishments – London’s 69 Colebrooke Row and New York’s Apotheke – who will act as the host bars for the winning mixologists.

Hannah Fisher, brand manager for Auchentoshan, commented; “As Auchentoshan Three Wood continues to grow in popularity with bartenders, it’s great to be able to give them something back.

“As the first whisky brand to offer an internship that crosses the Atlantic, we’re excited to see the results and proud to be working with two of the best bars in the world.”

The US winner will work at 69 Colebrooke Row and learn first hand the world of cocktail and food science in the only bar related drinks lab in the World – The Drinks Factory.

While the winner of the UK competition will head to Apotheke in New York City, the hottest cocktail bar on the underground scene. With no menus, bar chefs cook up individually prescribed concoctions for the taste of the cocktail enthusiasts according to their mood.

Candidates will be able to apply online from 1st July – 31st August 2011 through www.auchentoshan.com/switch.

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