The Balvenie launches Rare Craft Roadshow

Lifestyle, Speyside

Rare Craft Roadshow

Rare Craft Roadshow

The Balvenie has announced a year-long initiative to discover craftsmen and artisans across the US who maintain a dedication to the practice and preservation of traditional crafts.

The Balvenie Rare Craft Roadshow will see brand ambassadors Andrew Weir and Nicholas Pollacchi travel the length and breadth of the United States to seek out and honour artisans who share their “enthusiasm for all things made with skill and passion”.

The duo will travel from city to city in handcrafted Morgan Car, visiting the workshops, studios, and outlets where rare crafts are being kept alive.

The journey across the States will be filmed and the malt whisky firm hopes to eventually release the footage as a documentary.

Andrew Weir said in a statement: "We are thrilled to begin our journey in search of the best craftsmen that this nation has to offer and cannot wait to see what we uncover.

"The Balvenie is unique in that nowhere else will you find a distillery that still grows its own barley, malts in its own traditional malting floor, employs coopers to tend every cask, a coppersmith to maintain the stills, and a malt master to ensure that the resulting spirit is consistently excellent.

“We realize this approach may not be as economical or as profitable as it could be, but as a family-owned distillery, we do it because we can, and because we know it’s the best way to ensure quality throughout the whisky making process."

He added: "We want to recognize those who feel the same way about their respective crafts."

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Whisky Deals:
Balvenie DoubleWood 12 Year Old (20cl) - £15.03 - Master of Malt
Balvenie DoubleWood 12 Year Old - £34.19 - Master of Malt
Balvenie 14 Year Old Caribbean Cask - £43.99 - Master of Malt
Balvenie 12 Year Old Single Barrel - First Fill - £45.34 - Master of Malt
Balvenie DoubleWood 17 Year Old - £76.95 - Master of Malt
Balvenie 12 Year Old Triple Cask - £79.80 - Master of Malt
Balvenie 15 Year Old Single Barrel Sherry Cask - £79.99 - Master of Malt
Balvenie 21 Year Old PortWood Finish - £131.74 - Master of Malt
Balvenie 25 Year Old Single Barrel Traditional Oak - £398.22 - Master of Malt
Balvenie Tun 1509 - Batch 2 - £399.96 - Master of Malt

Whisky Festivals:

1sep - 2All DaySpirit of Speyside: DistilledElgin Town Hall, 1 Trinity Place

Event Details

Distilled will also be a platform for innovative product launches and offers you the chance to meet the makers at a series of masterclasses in whisky, gin, beer and food. Featuring the finest single malt whiskies, artisan gins, local ales, brews and foods.

Exhibitors confirmed to date:
Copper Dog; The Glenlivet; Simpsons Ice Cream; The Drouthy Cobbler; The Balvenie; Avva Scottish Gin; Beach Craft Spirits; The Station Hotel; Speyside Craft Brewery; The Whisky Shop Dufftown; Strathisla; Cragganmore; Glen Grant; Spey Valley Brewery; Berry Good; Glen Moray; The Macallan; Murray McDavid; El:gin; Aberlour; Strathisla; Caorunn; Walkers; Tomintoul; Cardhu; Glenfiddich; Benromach; Gordon & MacPhail; Cairngorm Leaf & Bean; Baxters; Harbour Lights; Macleans Highland Bakery; Favour-it Flavours Chocolates; Keith Brewery.

Time

september 1 (Friday) - 2 (Saturday)

Location

Elgin Town Hall

1 Trinity Place


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