Loch Lomond Group secures important China deal

Lowland

Independent Scottish distillers, the Loch Lomond Group (LLG), is expanding to China after securing a major distribution deal with one of the country’s leading companies.

LLG’s milestone partnership with COFCO, the Chinese agriculture and food & beverage giant, will see the Alexandria based group’s full range of Scotch whiskies made available to Chinese consumers across the country for the first time.

The deal means that the Loch Lomond Group’s portfolio of Scotch brands will now be sold in every region of China through COFCO’s extensive network of more than 1,000 sub-distributors as well as within its own stores network, making China one of LLG’s key export markets.

COFCO has partnered with the Loch Lomond Group as part of its own plans to become the number one imported spirits distributor in China, where demand is soaring.

Sales of imported spirits to Chinese consumers, which have traditionally been purchased as gifts, are expected to grow significantly as the country’s middle class becomes more and more affluent. Last year the imported spirits market in China grew by nearly 4.5% compared with 2015. Whisky sales alone have increased 12-fold over the last 10 years.

COFCO launched the Loch Lomond and Glen Scotia whisky ranges to the Chinese market at the recent Chengdu Food & Drinks Fair.

It is now distributing LLG’s High Commissioner blended Scotch (already a leading brand elsewhere in Asia), the full Loch Lomond range of blended, single malt and grain whiskies, the Glen Scotia single malt range and the very rare Littlemill single malt Scotch Whisky from the Littlemill distillery which was founded in 1772.

Colin Matthews, chief executive of the Loch Lomond Group, said: “We’re very excited about our new partnership with COFCO across the fast-growing Chinese market.  COFCO is a very ambitious, energetic and innovative organisation with a great team and exciting plans for the future which match our own aspirations both for China and as a group”.

LLG cemented the partnership with COFCO by welcoming Castle Li, general manager of COFCO Wine & Wine, and his executive team to the Loch Lomond Group’s Alexandria malt and grain distilleries as well as its Glen Scotia distillery in Campbeltown.

Castle Li said: “COFCO are determined to use all of our resources, energy and route to market strengths to succeed in bringing the Loch Lomond and Glen Scotia Scotch Whisky portfolios to the Chinese market and its many millions of consumers.

He added: “We believe that the Loch Lomond Group’s brands will have major appeal to a wide spectrum of consumers in China where we are seeing significant growth in demand for premium drinks brands especially Scotch Whisky”

 

Whisky Deals:
Loch Lomond Signature - £25.45 - Master of Malt
Loch Lomond Original - £26.13 - Master of Malt
Glengarry Single Malt - £28.98 - Master of Malt
Glengarry 12 Year Old - £33.77 - Master of Malt
Loch Lomond Peated Single Malt - £35.45 - Master of Malt
Inchmurrin 12 Year Old - £36.49 - Master of Malt
Loch Lomond Organic 12 Year Old - 2013 Limited Release - £47.83 - Master of Malt
Inchmurrin Madeira Wood Finish - £49.99 - Master of Malt
Inchmurrin 15 Year Old - £50.71 - Master of Malt
Loch Lomond 18 Year Old - £58.33 - Master of Malt

Whisky Festivals:

26may - 3junAll DayIslay Festival - Feis IleIslay

Event Details

The Islay Festival of Music and Malt for whisky fans around the World is one of the most important dates in the calendar.  The distilleries on the island and on neighbouring Jura, run open days throughout the week. The Festival is held in the last week of May every year. Now in their 31st year, so they must be doing something right!

Feis Ile 2017 will be held from Fri 26th May – Sat 3rd June.

The Feis Ile is the charitable organisation from which this now huge Festival of Music & Malt has evolved. The Voluntary Committee work collaboratively with the Distillery Community together with local Musicians and other interested people to showcase Islay.

Time

May 26 (Friday) - June 3 (Saturday)

Location

Islay

Organizer

The Feis Ile

26may - 3junAll DayIslay Festival - Feis IleIslay

Event Details

The Islay Festival of Music and Malt for whisky fans around the World is one of the most important dates in the calendar.  The distilleries on the island and on neighbouring Jura, run open days throughout the week. The Festival is held in the last week of May every year. Now in their 31st year, so they must be doing something right!

Feis Ile 2017 will be held from Fri 26th May – Sat 3rd June.

The Feis Ile is the charitable organisation from which this now huge Festival of Music & Malt has evolved. The Voluntary Committee work collaboratively with the Distillery Community together with local Musicians and other interested people to showcase Islay.

Time

May 26 (Friday) - June 3 (Saturday)

Location

Islay

Organizer

The Feis Ile

17jun12:00 pm- 9:00 pmEdinburgh Whisky FestivalThe Whisky LoungeAssembly Rooms, George Street, Edinburgh

Event Details

This years Edinburgh Whisky Festival we’re heading back to the Assembly Rooms on George Street. This iconic Georgian venue has long been at the heart of Edinburgh hosting thousands of events from Royal banquets to film festivals, but for this day in June it will play host to Scotland’s most iconic drink – whisky!

As in previous years you can expect to see a fantastic display of whiskies from Scotland and around the world, we’re also working on some sensational masterclasses which will leave even the most seasoned whisky drinker astounded and amazed.

As always you also have a choice of sessions in order to ease the crowds slightly and make your life more comfortable!

Saturday 17th June Early Session: 12pm-4pm

Saturday 17th June Late Session: 5pm-9pm.

Time

(Saturday) 12:00 pm - 9:00 pm

Location

Assembly Rooms

George Street, Edinburgh

Organizer

The Whisky Lounge

24jun12:00 pm- 4:30 pmStoke-on-Trent Whisky Festival 2017Around 100 whiskies and more than 15 gins availableKing's Hall, Stoke Town Hall, ST4 1JH

Event Details

Organised by 2 local whisky enthusiasts, Chris Knight and Neil Rowley; we wanted a way to give fellow enthusiasts, and new comers alike, the chance to taste new whiskies from a wide range of distillers from around the world, along with some fantastic offerings from independent bottlers.

There are 2 types of ticket, an Admission ticket and a Masterclass ticket. A Masterclass ticket MUST be accompanied by an Admission ticket.

With the increased popularity of gins over recent years, we also wanted to raise people’s awareness of the fantastic products now available. There will be a number of gins available at the festival, giving you a chance to try new gins from some of the many artisan distillers.

Time

(Saturday) 12:00 pm - 4:30 pm GMT

Location

King's Hall

Stoke Town Hall, ST4 1JH


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