Cask Strength Johnnie Walker rolled out around the world

Trade News

Johnnie Walker Blue Label

Johnnie Walker Blue Label

The cask strength variant of Johnnie Walker Blue Label, The Casks Edition, has been rolled out to further markets around the world.

Launched in May it is already available in a variety of European, Middle East and Asian markets and will now be available in the Americas, New Zealand and Hong Kong.

Drinks International quoted master blender Jim Beveridge as saying: “Only one in ten thousand of our casks have sufficient character for Johnnie Walker Blue Label and in creating this special edition we really wanted to showcase the incredible flavours that come from the casks themselves.

“The flavours drawn from these carefully selected casks have intensified to produce a robust and powerfully flavoured blended scotch whisky that has rich woody notes, deep smoke, traces of spice, and a long, lingering oak finish.”

Johnnie Walker Blue Label – The Casks Edition is bottled at 55.8% abv and retails for approximately $300 a litre.

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Whisky Festivals:

1sep - 2All DaySpirit of Speyside: DistilledElgin Town Hall, 1 Trinity Place

Event Details

Distilled will also be a platform for innovative product launches and offers you the chance to meet the makers at a series of masterclasses in whisky, gin, beer and food. Featuring the finest single malt whiskies, artisan gins, local ales, brews and foods.

Exhibitors confirmed to date:
Copper Dog; The Glenlivet; Simpsons Ice Cream; The Drouthy Cobbler; The Balvenie; Avva Scottish Gin; Beach Craft Spirits; The Station Hotel; Speyside Craft Brewery; The Whisky Shop Dufftown; Strathisla; Cragganmore; Glen Grant; Spey Valley Brewery; Berry Good; Glen Moray; The Macallan; Murray McDavid; El:gin; Aberlour; Strathisla; Caorunn; Walkers; Tomintoul; Cardhu; Glenfiddich; Benromach; Gordon & MacPhail; Cairngorm Leaf & Bean; Baxters; Harbour Lights; Macleans Highland Bakery; Favour-it Flavours Chocolates; Keith Brewery.

Time

september 1 (Friday) - 2 (Saturday)

Location

Elgin Town Hall

1 Trinity Place


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