Ballantine’s commissions tweeting t-shirt

Lifestyle, Trade News



Chivas Brothers’ Ballantine’s has created a t-shirt which allows the wearer to display Twitter and Facebook messages across their chest, as well as share phtos and music.

In conjunction with their digital agency and CuteCircuit clothing, which comes complete with a built in camera, headphone jack and LED screen, reports

The t-shirt is controlled through an iPhone and is in prototype as the whisky brand gauges interest in the finished product.

Ballantine’s global brand director, Peter Moore, told the design site: ‘The T-shirt is the original canvas of self-expression. It was the Facebook status before there was a Facebook status.

“Whether you wore the Smiley Face, Che Guevara or Frankie Says Relax, your favourite t-shirt tells the world something about you. Ballantine’s has taken that thought and made it bigger.’

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Whisky Festivals:

24jun12:00 pm- 4:30 pmStoke-on-Trent Whisky Festival 2017Around 100 whiskies and more than 15 gins availableKing's Hall, Stoke Town Hall, ST4 1JH

Event Details

Organised by 2 local whisky enthusiasts, Chris Knight and Neil Rowley; we wanted a way to give fellow enthusiasts, and new comers alike, the chance to taste new whiskies from a wide range of distillers from around the world, along with some fantastic offerings from independent bottlers.

There are 2 types of ticket, an Admission ticket and a Masterclass ticket. A Masterclass ticket MUST be accompanied by an Admission ticket.

With the increased popularity of gins over recent years, we also wanted to raise people’s awareness of the fantastic products now available. There will be a number of gins available at the festival, giving you a chance to try new gins from some of the many artisan distillers.


(Saturday) 12:00 pm - 4:30 pm GMT


King's Hall

Stoke Town Hall, ST4 1JH

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